Measure Map ...

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I just received my invite to test the Measure Map application by Adaptive Path - and, da da da, da daa, I'm lovin' it. It's really good. Easy to use, easy on the eyes. And the data is interesting too. The only small problem I found with it so far is that it doesn't seem to recognize that Daylight Savings Time ended (yet?). Small potatoes - this is a beta product after all.

Comparing Measure Map and FeedBurner
I think the services are more complementary than competitive. Measure Map tracks your blog traffic (eg: browsers used; links followed in and out; countries they are coming from) plus some blog stats such as comments made on your posts, while FeedBurner analyzes your subscribers (number of readers subscribed to your site; what aggregators they are using; posts they are visiting). To be sure, there are areas of overlap but both services combined give you a richer understanding of your visitors and subscribers.

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Thanks for posting about Measure Map, Isil. We've found that same timezone bug and will get that worked out soon. And we're already talking with the guys at Feedburner about linking accounts and showing merged stats. Glad you like it so far!

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